Phoenix United Mall at Lucknow organized a one-of-its-kind LIVE Art Exhibition,“ART Now 2020” on 02 0ctober to commemorate the birth anniversary of the Father of the Nation Mahatma Gandhi. For this one-day of the event, 10 eminent artists from Lucknow were invited to paint live on the canvas. The event presented the Enchaining fusion of art and entertainment done together. The paintings created by talented artists will be showcased as permanent artwork across the panels placed in the mall foyer.
The event was organized with the intent to maintain the high spirits of the shoppers who have been facing the CoVid-2019 pandemic bravely. This event also aimed to give a distinctive and mesmerizing experience to the shoppers visiting the mall, be it art connoisseurs or first-time visitors. All the artists shiwcased their talents and were greatly applauded by the audience present at the event.
The works expressed the vibrant spirit of the artists through the prism of art. The importance of the artwork was to highlight the intense momentous creations, which underlined the significance of heritage, culture, festivity, abstract, contemporary, positivity, new World and Vision.
Among the artists who painted the canvas with their idea were Ranjana Gupta-Abstract Painting, Ravi Kumar- Creative Painting, Vishal Yadav-Creative painting, Veena Singh- City Scape, Vishal Nikam- Abstract Painting, Anuj Sharma-Landscape Painting, Preeti Chaturvedi-Abstract Painting, Anita- Abstract Painting, Ankita Agarwal- Abstract Painting and Shyam Sundar- Landscape Painting
Sharing his thoughts, the Centre Director at Phoenix United, Mr. Sanjeev Sarin said, “We at Phoenix United are committed to enhancing the experience of our customers by combining art, entertainment and shopping. We are here to spread happiness with fun-filled shopping during “ART Now 2020” at the Mall.”
Mr. Sarin further added, “Phoenix United has been organizing such events regularly; however, there was a break in this series due to pandemic. Keeping in the view the impact of a pandemic, Phoenix United has made all the rigourous arrangements for the safety of our visitors. No mask no entry rule has been strictly implemented. The shoe sanitizing mat has already been in place along with social distancing markings at the entrance. Any visitor entering the mall premises, his temperature is being monitored by a thermal scanner. Regular sanitization at every 2 hrs of all the touch points like escalator belts, railings, lift buttons, etc. has been maintained. We are here to spread happiness with our fun-filled shopping during “ART Now 2020” at the Mall.”